How to Write Good Blog Content for your Visitors
Traffic comes to the blog only when the content of your blog is good, but very few people follow this thing. The traffic of your blog completely depends on how you write.
Because people come to your blog to get some information or to solve their problems. Not to see whether you write any article regularly .
In this article you can find the solution to your biggest problem. Why don't people get attached to your article?
Everyone knows this that if the contents of your blog is of good quality, then you do not even need to do SEO of your blog . Because Google gives ranking to almost only those who provide quality, who provide good content to Google searchers, whereas on the other hand if your content is not of good quality then no matter how much SEO you do, the ranking you have got will be lost. For more information about this you can read Google Important Ranking fact .
Should you write for content readers or for Google?
If you want to hear my vote then I would say of course write for the readers only, but to get ranking in Google it is fine to target keywords or do any other On-Page SEO but almost every effort should be made to make the readers/visitors stay on your blog for some time.
How does Google know that your content is of good quality?
Before this we should talk about how to write quality content, let me tell you that Google keeps an eye on our every move and that of the people who use the internet. You can see here how Google keeps an eye on us and what all it tracks .
It is not very difficult for Google to find out which article is of high quality and which is not. I am sharing some points about how it explains it with you.
Bounce rate
In my previous post on how to do perfect on-page SEO, I had discussed that when your bounce rate is good or low, then this is a positive result of your blog.
Because the higher the percentage of bounce rate, the more readers are ignoring your blog.
There is an article about what is bounce rate, you must read that as well, if you do not know about bounce rate and its importance.
Time on Page
That means for how long the readers are looking at your content. If readers stay on your content for a longer time then you will have a higher chance of getting ranking. And this is why bigger content ranks higher because readers spend more time on reading such content.
CTR on SERP
The higher the percentage of CTR (Click through rate), it means that when people search on a search engine, they like your site more in the top results.
Social Shares
The more your social shares, the higher will be your ranking change. When the social shares of any content are high, Google considers that this content is more user-friendly. Please share it on sites like Facebook , Twitter , Google+ , Pinterest .
Apart from this, there are many other factors through which Google finds out the quality of the content.
Your blog bounce rate, time on page can be seen through Google analytics . And to see the CTR, you can login to Google Webmaster and many tools are available for free online to see social shares.
High Quality Content | Post | How to write an article?
By now you have understood how to find quality content, now the question is how to write quality content?
Below are some tips by which your content writing skill can be approved.
- Whatever you are writing, be serious about it.
- Take a topic of your interest and do good research before writing on it.
- After doing research on the topic, collect good information and understand it in depth.
- Read your content again before publishing it, or keep a gap of time between writing and publishing. So that you can think what is missing in the article.
- Use subheadings (h2 & h3) in your content.
- Keep your paragraphs short, do not explain many things in one paragraph, always start a new point by breaking the paragraph.
- Keep a good beginning of your content, so that your readers read your content till the end, and give a good ending when the content ends.
- Make the main heading of your content attractive and meaningful. That means readers should know what your entire content is about as soon as they read the main heading.
- Also share your article with your friends so that you can take feedback from them and improve your mistakes.
- Always write with passion and not out of greed. You should enjoy writing, only then the reader will also enjoy it.
- Keep taking gaps in between writing the content, it is not like you complete the content in one go and publish it at the same time. Try to take a gap of some time in between so that you can think about how else you can add life to your content.
- Pay attention to grammar, if your grammar is not correct then use Google translator . Or use any other software to correct grammar. And keep reading books for grammar preparation.
- If you don't understand any meaning while reading another blogger's article, then translate it at that time.
- Always write conversational content, i.e. try to use the words “you (aap)” and “me (main)”. Which will create more relationships with your readers.
- Keep your article simple to understand, do not keep it like a puzzle.
- If you are publishing a content everyday without any quality then it is better to publish only one content in a week but it should be of good quality.
- Italic, bold, underline ka use kare.
- And another attempt is to explain any tough concept through images or screenshots.
By following all these you can make your article much better, I hope after reading this content your new content will be of better quality than all the previous content.
If you have any other tip, you can share it in the comments, and don't forget to tell me how you liked this information.. :) Happy Blogging!
Whatever may be the purpose of creating a blog, every serious blogger wants that his visitors visit his blog daily, read every post written by him carefully and stay on his blog for as long as possible. What does it mean if the bounce rate is low. So let us find out what is bounce rate and what does it mean.
If you are a new blogger and you also want that visitors remain busy on your blog/website for a longer time then understand that the time has come to check the bounce rate of the site.
Bounce Rate is a Google Ranking Factor which is very important to rank a post on Google.
Before reducing the bounce rate, you need to understand what the bounce rate is. So let us first know what this Bounce Rate is and how it works.
What is the bounce rate?
Your blog gets new visitors every day, some from Google results, some from social media and some from referral links, but only a few of them stay on your blog for a longer time or open your site again sometimes.
Bounce Rate is the percentage of those visitors who come to your blog but leave your site immediately without clicking on any page.
Meaning that visitors come and leave immediately, this one suffers from bounce rate, the more it is, means that more people are leaving the site immediately and that is that much bad for a website owner.
There can be many reasons for this. So just understand that it would be better for your site if its bounce rate is low, the more the better.
Top Reasons That Causes Bounce Rate:
- Website Design
- Website Loading Time
- Design Responsive
- e,t,c
How to find out bounce rate?
Google Analytics is such a product of Google that we can use to easily find out about our users, how many visitors are coming from which country, how many page views are happening and what is the bounce rate. Along with this, there is a lot of information like for how long visitors are staying on which page. I think every blogger should definitely use this product of Google .
As I told you can track bounce rate using Google Analytics, so you need to login to your Google Analytics account.
You have to go to Reporting in Google Analytics and go to site content>All pages, complete information will be in front of you. You will be able to see what percentage of visitors are bouncing back from your blog.
What should be the bounce rate:
If the bounce rate of your site is more than 35% then you need to be a little serious because your traffic is coming to your site and going away for some reason or the other, which is not a good thing at all.
If the bounce rate is more than 50% then it is a serious matter and you should start fixing it immediately.
Whatever hard work you put in to bring visitors to your site, if they do not stay on the site, then consider our hard work as useless. So, whatever hard work you put in bringing visitors to your site, you should put in the same amount of effort to keep them on your site.
Ways to reduce bounce rate:
#1: Bad Web Design
Your readers are not designers but still they have full understanding of good and bad web design. If your web design is not organized, eye-irritating colors have been used, or animation is running on the whole site, then change it.
Simple design will also be good if you do not have much knowledge about web designing.
#2: Better Content
Post such content which has good information and can keep the visitors engaged. Put only what the visitor wants.
Read this to know how to write good content
- 5 best ways to write SEO friendly blog posts
- How to write good content that both Google and visitors like
# 3: Use of multimedia
To make your site interesting, use images, gifs, audio and videos and nowadays infographics are in trend, you can use them as well.
#4: Reduce loading time
Loading time is very important to reduce bounce rate, because no one likes to wait, if the site does not load quickly then they will close it.
So after this, keep in mind that the site loads fast, and limit the images and multimedia you use in it.
Upload the image only after reducing its size.
#5: Interlinking
Also add links to previous posts in your articles so that your visitors can notice other posts as well. For example, take this post in which I have added a link to another post wherever possible.
#6: Powerful Widgets
Related post/ featured post when you add powerful widget to your site it helps you to increase your bounce rate
#7: Choose the right keywords
It is very important that the keywords are correct, if you have used the right keywords then the right visitors will reach you and will also show their interest on your site.
What is Keyword and how to use it, its information is available here and also read what should be the KEYWORD DENSITY to get top rank in Search Engine.
#8: User Friendly
User friendly means that the format of your post should be such that it is easy to read. The menu of the site should be clear so that if a visitor of the site needs to go somewhere on the site, he can go there easily.
#9: Mobile Friendly Design
The blog should be responsive i.e. it should be usable for every device and every browser. After 2014, most of the users browse the website on their smartphone instead of opening it on computer or PC, so it has become very important in today's time that the design of the website should be mobile friendly.
Mobile friendly design also benefits in Google search ranking
#10: Article with too many words
If you write a long post, keep in mind that the paragraphs should be short. Nobody likes to read a very long article, if you write it in breaks then it will be nice to see and your visitors will also read it easily. Your article should be of 500-600 words.
But it is not necessary that the article should be short. The point is, write as long an article as you can. But the information of the entire article should be such that people can read it. Writing anything useless is just a waste of your time.
#11: The title of the post is correct
Write the title of the post well and in such a way that after reading it one can understand what is in the post.. What mistake many people make, they write anything in the title of the post so that the visitors will search for it and come to their blog.. yes this is true, visitors can come.. but when they do not get what they want then they will immediately close your blog due to which the bounce rate of the blog increases a lot.. which is very wrong from the SEO point of view.
#12: Paragraph
Whenever you write an article, try to make it clear as soon as possible what you are going to tell in that article. Every visitor should know that this information is here and he should keep making it on the site.
#13: Commenting
If you have written a good article with hard work and if someone reads it, then it is a simple matter. You will get to know how people liked your article only when they will comment on that article. So, as far as possible, in the end, definitely ask your visitors to comment and tell how they liked this information. Its bounce rate will be less because even after reading the article, they will wait a little longer to comment on your site.
#14: Category
This is also a mistake that many new bloggers make.. Meaning if you only post articles on the topic on which your blog is based, then whoever seeks information about it will get all the information.. But if you publish an article mixing all the categories, then the visitor will not understand it and will leave the blog..
Do not create too many categories on the blog and however many you do, keep every article set with the help of labels and categories .
#15: Number of Pages
One reason for high bounce rate can also be that the number of posts on your site is less. What will happen is that the visitor will have less options and he will leave quickly. For this, publish good articles on your site.
Make sure to publish at least one article daily.
#16: Search Box Use
It is very important to have a search box in the blog, because if a user comes to your site and needs some other information from your blog then the only way to find it is through the search box. And if there is no search box then even if he wants to search, he will have to leave our site, which will increase the bounce rate.
Conclusion
So friends, now you must have understood what is Bounce Rate and how can you reduce Bounce Rate. Do whatever you can so that visitors stay on your site for maximum time and the Bounce Rate of your site remains low.
These are some basic tips to decrease the bounce rate of your site/blog . If you feel that useful information has been given in this post, then do not forget to convey this to other people , share our post. Also, if you have any good idea to reduce bounce rate then tell us in the comment section.
Happy Blogging!
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